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    Penguin 2.0 was launched on 5/22/13.  This update to the search algorithm concentrates on detecting sites that are benefiting from the use of

    Metadata has become increasingly important over time. Metadata began with things as simple as the meta description tags and page title, and then

    When it comes to getting links, you should consider diverse sources. Creating original, traditional content (text, images, and videos) has been and will

    Given all the warnings Google has provided, it is kind of surprising that so many search marketers were lighting up forums regarding penalties

    In a one year study performed by Accuracast, a marketing agency, the influence on the CTR of the position in paid search in

    Undoubtedly, recent Google changes have decreased the accuracy of performance reporting. SEOs do not have the raw data that was once available in

    One of the most difficult aspects of local SEO is doing the keyword research. Frequently, search volume for keywords that have location modifiers

    Most webmasters are aware of the pages on their site that generate the most profit. Since the main goal of most businesses is

    It appears as if 2013 is turning out to be a year of evolving analytics.  Just recently, Adobe unveiled new analytics features to

    Due to changes in SEO, your e-commerce store is no longer likely to receive the bulk of its traffic from Google organic search

    Social media platforms are rapidly evolving. When using Google Plus you are able to create content and then track how others engage with

    It is common knowledge that links to your site is a significant component of your ranking in search engines. If your site doesn’t

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